I was appointed to develop a set of character-driven 3D visuals for a new National Express student campaign. I led the project, managing and overseeing the full production. The agency provided only a rough sketch and a loose style reference, so everything was built from the ground up.
All 3D assets were created and rendered within a two-week turnaround. The balloons came out especially well, and while the characters could have benefited from a little more sculpting time, the final visuals landed solidly, given the schedule.
All 3D assets were created and rendered within a two-week turnaround. The balloons came out especially well, and while the characters could have benefited from a little more sculpting time, the final visuals landed solidly, given the schedule.
