CREATIVE BLOG. BY JONNY SEVERN. MY WORK. YOUR COMMENTS. LAST UPDATED: 17TH FEBRUARY 2011.
  BLOG (Selected) PORTFOLIO CONTACT ME    
  REES BRADLEY HEPBURN. PORTFOLIO MICROSITE.
   
  17th June 2009
I was briefed to produce a holding page for Rees Bradley Hepburn to help launch their new CI re-brand. From the off I was eager to explore the relationship between the mouse pointer position, roll over interaction, and object control. Sounds geeky, I know.
So, by taking inspiration from the iPhone, and the Wii’s controller, I wanted the portfolio slideshow to be a tactile and fun interactive experience. I created a simple set of consistent rollover and click rules that controlled the navigation, which requires the user to play and discover before interaction becomes instinctive and second nature to them. Maybe not so geeky after all.
  RBH MICROSITE
 
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  LAND ROVER. OUR PLANET.
   
  5th June 2009
We proposed the idea of a mobile application that would help London Midland customers obtain information, catch and track trains in an easy to use and fun way. The application would use GPS positioning to track the users position in relation to the nearest station and available train.
Of course, once on the train, the App would show the user’s position and estimated time of arrival as well as providing event/location notifications. And who said train travel can’t be fun.
 
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  MICROSOFT. XBOX 360 DASHBOARD.
  Xbox 360 dashboard screen 1 Xbox 360 dashboard screen 2  
  5th June 2009
Sadly, I can’t take the full credit for this one. However, if your familar with last years 360 dashboard referesh you’ll have seen it’s floor based cover flow system, this idea was born from some of my conceptual designs. The launch dash was pretty gound breaking, boasting functionality and conectitivly never seen before on a home console. But it quickly started to stuggled with Xbox Live’s exspanding functionality and rich content. It’s now a accessible family frienldy enviroment, where searching for content is a simple pleasure.
 
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  EVEDEN. FREYA ACTIVE MICROSITE.
 
  21st May 2009
These Freya Active microsite concepts were created in conjunction with an off-line Freya Active poster campaign. The campaign comprised of several athletic girls free running around a fictional city composite.I proposed a slick self-contained site that would bring the brand and products to life through an exploration experience. I wanted users to be able to discover the Freya Active world and products through the sensory user interaction and 3D motion graphics. Once the concept designs had been finished, they were handed over to an external design company to be developed – and less said about the final piece the better…
 
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